It looks like agriculture has a ways to go to change public perceptions according to our latest ZimmPoll. In answer to the question, “Do you think the general consumer perception of agriculture changed in 2010?” 43% say “No it didn’t really change,” while 30% say “Yes, it got worse,” and 27% said “Yes, it improved.” Where do you fall in those categories? That’s 73% of our respondents who think it didn’t change or got worse. Sounds like we really do need some campaigns to reach out to consumers doesn’t it?
The new poll is now live and the question is, “What do you think will have the biggest influence on ag in 2011?” There are no doubt many factors that will have an influence. We’ve picked a couple. When I post the results next week you can add any others you’d like to the discussion.
Remember, you can submit your questions for us to pose and add your feedback anytime by using the comment feature.
ZimmPoll is sponsored by Rhea+Kaiser, a full-service advertising/public relations agency.




Scaled up, VandenBrekel envisions a host of 1,000-to-20,000-acre farms across the Southeast where algal fuel is grown, processed and used locally, from community gas stations to diesel fleets such as school buses. Success, he says, would create no less than a “rebirth of American agriculture.”




The use of up to 15 percent ethanol in gasoline for 2007 model year vehicles or newer has been approved by the federal government, while the use of E15 in model year 2001-2006 vehicles is still being evaluated. The research at Kettering will look at vehicles older than 2000 model year, for which the use of higher ethanol blends has been denied by the EPA.
