Blue + Yellow = Green

Cindy Zimmerman

Garst Seed Company is showing its true colors. The company recently launched its Blue + Yellow = Green (BYG) initiative. Blue signifies Garst’s leadership in the seed corn industry, while yellow represents kernels of corn bred to enhance ethanol production. Added together, they create green — the color representing the environmental and earth-friendly renewable fuels such as ethanol, as well …

Ethanol, Promotion

Michael Peterson Advocates Alternative Fuels

Chuck Zimmerman

Michael Peterson & Chevy Race TruckHello from the Country Music Association Music Festival in Nashville, TN. I’m here to blog it for New Holland, which is a sponsor, and featuring a celebrity tractor race on Sunday. You can see a lot more on our sister site, AgWired. It’s all part of a promotion with country music star Michael Peterson, pictured here with a Chevy-sponsored race truck that promotes E85 fuel.

Biodiesel, Ethanol, Promotion

NG Diesel Trip Update

Chuck Zimmerman

Sasol Chevron Diesel ComparisonHere’s an update to the Sasol-Chevron GTL Challenge. The GTL stands for “gas-to-liquids” and you can learn more about it here. This is the group that’s travelling from South Africa to Quatar to demonstrate the performance of their NG Diesel fuel in one of the caravan vehicles. In the picture you can see oil from the test vehicle on the left and from one of the other vehicles running on conventional diesel on the right.

International, Promotion

Handing Over The Keys

Chuck Zimmerman

One of the speakers at today’s Ethanol Summit was Ed Peper, General Manager of Chevrolet. He’s pictured here with Indiana Lt. Governor Becky Skillman. I interviewed Ed about General Motors committment to alternative fuel vehicles (AFV’s) after his remarks to the Summit attendees. He made it very clear that GM is in the alternative fuels business to stay. He says …

Audio, Car Makers, EPIC, Ethanol, Indy Racing, Promotion