This morning at Iowa Speedway, representatives of the ethanol industry held an “inside look at ethanol” press conference. One of the speakers was Toni Nuernberg, Executive Director of the Ethanol Promotion and Information Council. Toni started out talking about the mission of EPIC and talked about the types of promotional work they’ve been doing. She says that motor sports was …
Ethanol Driver Pleased with Practice
We had a sunny day yesterday at Iowa Speedway until mid-afternoon when a thunderstorm popped up and absolutely drenched the track. It cut short practice plans although there’s going to be plenty of that today if the weather cooperates. I found Team Ethanol driver, Ryan Hunter-Reay, seen walking to the first practice session yesterday, taking a break near the team …
Team Ethanol Driver Learning The Business
I finally got to meet the Team Ethanol driver, Ryan Hunter-Reay. Ryan was on hand at the Kum & Go pump promotion and posed here with the Highway Patrolmen who helped us with security and traffic and other drivers. He’s the tall guy on the left. Ryan says the Iowa race is very important, especially due to the connection to …
Ed Carpenter Promotes Ethanol
There were several IndyCar drivers on hand at the Kum & Go ethanol pump promotion in Ankeny, IA. One of them was Ed Carpenter, Vision Racing, seen here talking with one of the people who came out to fill up their tank. Ed hopes that promotions like this help people learn more about ethanol. He says that he’s been racing …
Kum & Go Ethanol Promotion E85 Focus
The Senior Vice President of Marketing for Kum & Go is Kevin Krause. His company has been very involved in the promotion of ethanol by blending it with regular unleaded gas and offering E85 pumps. This year the company worked with the Ethanol Promotion and Information Council and the Iowa Corn Promotion Board to hold a pump promotion at their …
Pioneer Sponsors Iowa Corn Indy 250 Again
Pioneer Hi-Bred is sponsoring the Iowa Corn Indy 250 again this year and I spoke to Russ Sanders, Marketing Director, about how the company is involved. He’s pictured here (left) with Team Ethanol driver, Ryan Hunter-Reay and EPIC Director of Communications, Joanna Schroeder. Russ says that the company sees a great opportunity in the biofuels arena and their participation in …
Iowa Corn Promoting Ethanol
The Iowa Corn Promotion Board was one of the groups sponsoring a pump promotion at an Ankeny, IA Kum & Go as a way to help increase awareness of ethanol which was being sold for a reduced price. Julius Schaaf is the ICPB’s Chairman and a farmer himself. I spoke with him briefly prior to the activity to learn more …
New Ethanol Products
While Cindy and thousands of people involved in ethanol production are attending the FEW in Nashville, I thought I’d share an interview I did at the recent Corn Utilization and Technology Conference. While we’re focused on ethanol as a fuel and that seems to be its primary use, some research is being done on other products ethanol can be used …
Moving Beyond 10 Percent Ethanol
Moving beyond ten percent ethanol offers both opportunities and challenges for the industry. On a panel addressing the issue at the 2008 Fuel Ethanol Workshop Tuesday was Robert White with the Ethanol Promotion and Information Council (EPIC). White has spearheaded the nationwide pump branding and E85 program for EPIC and he talked about some of the success stories they have …
Achieving Energy Victory with Ethanol Choice
Ethanol is now the fuel of choice in Brazil, while gasoline is the alternative, and one advocate believes that with one simple law passed by Congress the same thing could happen in the United States. According to Dr. Robert Zubrin, author of “Energy Victory,” who was the keynote speaker at the opening session of the 2008 Fuel Ethanol Workshop Tuesday …