Industry Launches “Fuels America” Campaign

Cindy Zimmerman

In the face of increasing calls to waive the nation’s Renewable Fuel Standard, biofuel industry stakeholders today announced a major new communications campaign to educate consumers and policy makers about the benefits of renewable fuel to America’s economy, energy security and environment.

The new coalition – Fuels America – includes renewable fuel, national security, renewable energy and other stakeholders. Among those who are part of the coalition are Growth Energy, the Renewable Fuels Association (RFA), American Coalition for Ethanol (ACE), National Corn Growers Association (NCGA) Biotechnology Industry Organization (BIO) and the Advanced Ethanol Council (AEC). A number of biofuel companies are also members, such as Abengoa, DuPont, POET and Novozymes.

The Fuels America campaign will be a national effort, including advertising, beginning in Washington, DC and several states, including Colorado, Ohio, Delaware and Montana. Each state will have its own online platform reachable through and feature the stories of renewable fuel innovators and communities with a stake in maintaining the RFS. The coalition also has a Twitter feed @FuelsAmerica.

A telephone press conference was held this morning to announce the new coalition and campaign with BIO president and CEO Jim Greenwood, Novozymes president Adam Monroe, Marion (Ohio) Chamber of Commerce president Pam Hall, and ZeaChem president and CEO Jim Imbler.

Listen to or download that press conference, which starts with comments from Jim Greenwood: Fuels America press conference

Press conference Q and A: Fuels America press conference Q&A

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