Kia’s Ray Plug-In Hybrid Debuts in Chicago

John Davis

A pretty bold concept car from Kia Motors that should be as green as it is cool looking has made its debut at this year’s Chicago Auto
Show
.

The Detroit News reports that the Kia Ray Plug-in Hybrid concept was rolled out during a press conference this week and is the latest offering from the company’s global alternative fuel and powertrain research program:

The Kia Ray concept is a boldly styled four-seat compact sedan built on the Kia Forte platform that demonstrates a prospective plug-in hybrid configuration from Kia. It is designed with lightweight and recycled materials, and has hexagonal roof-top solar cells embedded in the glass roof panel to power extra lighting or climate control systems.

The Kia Ray is the fifth vehicle from the Irvine Calif.-based Kia Design Center America to be shown in the past year. The latest design from KDCA follows award-winning Kia vehicles Soul, Forte, Forte Koup and the all-new 2011 Sorento CUV.

Kia is offering an “EcoDynamics” sub-brand for its fuel-stretching and emissions-cutting technologies.

If anyone has a chance to go to this show (going on now through Feb. 21) and see this car first hand, let me know what you think.

Car Makers, Electric Vehicles