Kia’s Ray Plug-In Hybrid Debuts in Chicago

John Davis

A pretty bold concept car from Kia Motors that should be as green as it is cool looking has made its debut at this year’s Chicago Auto

The Detroit News reports that the Kia Ray Plug-in Hybrid concept was rolled out during a press conference this week and is the latest offering from the company’s global alternative fuel and powertrain research program:

The Kia Ray concept is a boldly styled four-seat compact sedan built on the Kia Forte platform that demonstrates a prospective plug-in hybrid configuration from Kia. It is designed with lightweight and recycled materials, and has hexagonal roof-top solar cells embedded in the glass roof panel to power extra lighting or climate control systems.

The Kia Ray is the fifth vehicle from the Irvine Calif.-based Kia Design Center America to be shown in the past year. The latest design from KDCA follows award-winning Kia vehicles Soul, Forte, Forte Koup and the all-new 2011 Sorento CUV.

Kia is offering an “EcoDynamics” sub-brand for its fuel-stretching and emissions-cutting technologies.

If anyone has a chance to go to this show (going on now through Feb. 21) and see this car first hand, let me know what you think.

Car Makers, Electric Vehicles