The American Coalition for Ethanol (ACE) and Iowa Renewable Fuels Association (IRFA) organized the tour in conjunction with the U.S. Grains Council (USGC) to show nine decision-makers from key Mexican retail and supplier groups how ethanol blends have been successfully and profitably incorporated across Iowa.
Tour leaders Ron Lamberty, ACE Senior Vice President, and Lucy Norton, IRFA Managing Director, said participants were engaged and enthusiastic about the prospect of adding ethanol blends.
“The week’s events exceeded our expectations,” Lamberty said. “We wanted this tour to end any lingering doubt these marketers might have about implementing ethanol blends in Mexico. After seeing stations and equipment just like theirs being used to sell E10, and hearing station operators say they’ve sold ethanol profitably for decades without any issues, some who attended plan to do tests in the next several months, and when those tests go well, we’ll encourage those marketers to share their success stories with peers in Mexico, as ACE has done to develop markets in the U.S.”
“We see this trip as just the beginning of a long relationship that leads to a new ethanol market in Mexico,” Norton said. “We were fortunate to have such an influential group participate that represented about 500 million gallons of fuel sales and distribution. IRFA was proud to showcase Iowa’s 40 years of success in marketing ethanol-blended fuels.”
Several tour attendees said they are ready for the many benefits ethanol can bring to Mexico, including lower-fuel costs, improved air quality, and quality fuel.