Chrysler’s Super Bowl Ad Garners Huge Response

Joanna Schroeder

People are still talking about Chrysler Group’s Super Bowl ad that highlighted the importance of America’s farmers, and today more than 100 Iowans have signed a letter urging Chrysler to recommend the use of E15 in its new vehicles. According to the Iowa Renewable Fuels Association (IRFA), higher blends of ethanol, such as E15, are necessary to maintain the farm prosperity that renewable fuels have created over the last seven years. The signatures were gathered during the 7th Annual Iowa Renewable Fuels Summit.

The letter stated, “E15 is playing an important role in growing the nation’s economy and providing fuel choice for consumers. Ford and General Motors have already approved E15 for their new cars. The undersigned Iowans ask Chrysler to also approve E15 for its new vehicles.”

“We commend Chrysler for its outstanding Super Bowl ad showing support for the American farmer,” Iowa Renewable Fuels Association (IRFA) Executive Director Monte Shaw. “Now Chrysler needs to take concrete action and recommend E15 for use in its new vehicles. E15 contains 50 percent more farmer-made ethanol than today’s standard blend. Iowans want to be able to use homegrown fuels like E15 that reduce our dependence on imports and support our farmers.”

biofuels, E85, Iowa RFA, Video