New Holland Supports Biodiesel

Cindy Zimmerman

The National Biodiesel Conference is underway this week in San Francisco with the theme of “Leading Change Now.”

NBB 09 Jobe and HemphillOne of the first companies to realize biodiesel’s potential for both farmers and farm machinery was New Holland, thanks to the influence of Gene Hemphill, manager of North American Industry Affairs for the company, pictured here (right) with National Biodiesel Board CEO Joe Jobe.

Two years ago, Hemphill received the Biodiesel Innovation Award at this conference for his foresight and support of the industry, which he says goes back over 20 years. “We became involved with it when they were actually calling it soy diesel,” Gene says. “We were the first company to offer a warranty on all of our engines for 20 percent biodiesel and about a year and a half later to offer a warranty for 100 percent biodiesel in all of our engines.”

New Holland’s support for the National Biodiesel Conference includes annual sponsorship of the media room, in addition to other special treats such as the display of Jay Leno’s Eco-Jet concept car and the appearance of Rolling Stones keyboardist Chuck Leavell, who will speak about his support of renewable fuels and entertain at the Tuesday evening reception.

Listen to an interview with Gene Hemphill here: [audio:]

Follow all the activities at the National Biodiesel Conference this week on the conference blog.

2009 National Biodiesel Conference Photo Album

Biodiesel, Biodiesel Conference, NBB, New Holland