The retailer panel is always a popular one for attendees at the American Coalition for Ethanol (ACE) conference to learn more about how their product is being marketed to consumers at the pump. This year, members of the ACE Marketer Advisory Panel (MAP) discussed what is working and what is not, as well as the question of how to brand …
ACE Plans Retailer Panel Encore
A flex fuel retailer panel will be part of the general session lineup again this year at the American Coalition for Ethanol (ACE) 31st annual conference, August 15-17 in Minneapolis, Minnesota. ACE Senior Vice President Ron Lamberty will moderate a discussion between returning panelist Bob O’Connor, owner of Wisconsin-based JETZ Convenience Centers, and first-time panelist Glenn Badenhop, owner of Ohio-based …
Growth Energy Touts Prime the Pump Success
More than 2,800 retail sites will offer E15 by 2021, generating approximately 350 million new ethanol gallons annually, according to a new report by Growth Energy on the success of E15 and the accomplishments of Prime the Pump, a nonprofit organization dedicated to helping build the infrastructure and distribution of higher biofuel blends. “Thanks to the hard work and generosity …
Pennsylvania Retailer to Sell E15
A Pennsylvania-based fuel retailer plans to start selling 15% ethanol fuel at seven locations in three states. Growth Energy has announced that Rutter’s convenience store chain will begin selling E15 in Maryland, Pennsylvania, and West Virginia. “The success of Prime the Pump in opening the marketplace for E15 has opened the doors for more and more innovative retailers to offer …
New ND Petro Serve Offers Higher Ethanol Blends
The American Coalition for Ethanol (ACE) joined Petro Serve USA to celebrate the grand opening of its new facility in Valley City, North Dakota on Friday and congratulate them for providing higher ethanol blends to more consumers. “Petro Serve has been offering ethanol blends to their customers for a long time now, and they keep adding more stations like this …
May is Renewable Fuels Month in Nebraska
Nebraska drivers are being encouraged to get their motors running with savings on biofuels every Friday in May at retailers in three major cities to celebrate Renewable Fuels Month in the state. Select retailers in Omaha, Grand Island and Bellevue are offering discounts on ethanol blends and one location is discounting biodiesel as well. Renewable Fuels Month is coordinated through …
New ACE Video Discusses E15 Liability Concerns
The American Coalition for Ethanol (ACE) released a controversial new video this week addressing fuel retailer concerns about potential liability for vehicle damage from the new E15 fuel. The video on the flexfuelforward.com website features current E15 marketers talking openly about customer E15 complaints and includes a collection of consumers who have had damage or had warranties voided by using …
Fuel Retailers Join Chorus Against RIN Price Cap
The American Coalition for Ethanol (ACE) gathered together three fuel retailers who market higher ethanol blends to talk about why a cap on the price of Renewable Identification Numbers (RINS) would be detrimental to their businesses. Bruce Vollan of Midway Service in South Dakota, Charlie Good of Good & Quick in Iowa, and Mike Lewis of Pearson Fuels in California, …
Ethanol Interests Shout Opposition to RIN Price Cap
As concerns began to grow late last week that the Trump Administration was leaning toward a cap on prices for Renewable Identification Numbers (RINs) to appease oil refinery interests, biofuel interests went into high gear to get the word out about how that action would devastate the Renewable Fuel Standard (RFS). A White House meeting was reportedly set for today …
New ACE Fuel Marketer Video Episode
The American Coalition for Ethanol (ACE) has just released the fourth video in a series of fuel marketer-focused videos on flexfuelforward.com featuring real world experiences flex fuel retailers adding and marketing E15. Charlie Good’s Good & Quick Companies’ station is one example. “I made this decision to add E15 and flex fuels as my way to survive, because there are …