This year the IRL is giving new meaning to the “green flag.” The official green flag has the ethanol logo. I was in the pits at the start to take this shot. It’s the best of my bunch. The race started just a little over an hour delayed and we’re currently in a light rain caution but hopefully things will …
Team Ethanol Race Command Center
This is the command center for the Rahal-Letterman Ethanol Car seen from trackside just before the race got started. We’ve been hoping the elements would cooperate but it’s a little iffy. Things were delayed due to rain and it looks like it just got started raining again here as the yellow flag just went up as I was posting this. …
Bobby Rahal is Ready To Race
While I was conducting an interview in the Rahal-Letterman hospitality tent, the owner stopped in looking all relaxed. Bobby Rahal is certainly a competitor and as you might be able to tell from my interview with him, he’s ready to stop talking and race. I’ve seen Bobby at a number of ethanol events and he’s a great spokesperson for Team …
Cardinal Ethanol is an EPIC Member
One of the newer members of the Ethanol Promotion and Information Council is Cardinal Ethanol. Troy Prescott is president and he’s out here at the Homestead/Miami Speedway in full ethanol attire. And he’s got his ethanol information bag too. I talked to Troy about what he thinks of the promotional activities of EPIC and the whole IRL tie-in. Because Cardinal …
Dan Schwartzkopf Thinks Positive For Ethanol
Dan Schwartzkopf here is VP of Renova Energy and attending the first IRL race of the season. Dan races himself and has been featured here on Domestic Fuel before. I ran into Dan at the Rahal-Letterman hospitality tent and interviewed him to see what he thinks about how things are going with ethanol promotion and the IRL. He includes his …
Mobile Ethanol Education Center
I mentioned the IRL fan zone earlier. One of the tent displays here features the mobile education center that’s being put together by EPIC. This center includes displays like this one that contain lots of facts and graphics to help educate people about the fuel. As you can see here, quite a few people are taking the time to stop …
Jeff Simmons T-Shirts
Jeff Simmons is hanging with his buddies for real now. These are the new #17 Car, Jeff Simmons shirts. I’ll be wearing mine by racetime. We’re hoping the weather clears up. It just poured rain here. The shirts of course prominently promote the ethanol brand. Along with the new shirts, Jeff’s got a new black ethanol branded cap out too. …
Branded Information Bags
One of the ways that EPIC and the IRL are promoting ethanol and helping educate the public while doing so is with thousands of branded bags like these that are given away to fans at each race. Each bag contains factual information about ethanol and some fun items too like posters and stickers. This tent is in the fan zone …
Ethanol Fuel Tanker
Last year at Indy races these only contained a blend of ethanol. This year the tanker’s packing true heat with 100% ethanol. It’s race day in Homestead and the real heat is the weather. Things should cool off before the XM Satellite Radio Indy 300 this evening though. I was listening to a reporter ask #17 car driver, Jeff Simmons, …
Scott Sharp Drives The Patron Car
Here’s Jeff Simmons posing with Scott Sharp (right) who drives the Rahal-Letterman Patron-sponsored car. I interviewed Scott during an open media session at Club Patron which is basically a mobile hospitality venue (Tequila bar). I think it’s interesting that Rahal has sponsors that create ethanol for fuel and for human consumption! I made sure I sampled and Patron is where …