Engaging the consumer to grow demand and improve industry image for biofuels will be among the topics addressed at the 2012 National Ethanol Conference by the CEO and Chairman of the Institute for Global Futures, Dr. James Canton.

Canton is a renowned global futurist, social scientist, keynote presenter, author, and visionary business advisor who has been insightfully predicting the key trends that have shaped our world for over 30 years. He founded the Institute for Global Futures in 1990 as a leading think tank to advise business and government on future trends.

Canton is scheduled to deliver the keynote address during the opening general session of the National Ethanol Conference on Thursday morning, February 23, in Orlando. Registration is now open for the Renewable Fuels Association 17th Annual National Ethanol Conference – Accelerating Industry Innovation. The conference will be held February 22-24 in Orlando, Florida at the Gaylord Palms Resort and Convention Center.

More information can be found on the conference website – NationalEthanolConference.com.